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Marketing & Website Advisor Programs
Being in the Cash Flow business as a Note
Broker and private investor for the last 16 years, Master broker, requested
industry speaker and as the Editor
of the NoteWorthy Newsletter I
have heard it all. I have heard all of the reasons why people give that
they do not succeed in this business. Things like:
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I tried the business and it doesn't work
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I sent out 100 letters and got no responses, it doesn't work
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I put an ad in the newspaper one weekend and
no one called, it doesn't work
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I got 3 calls and no one wanted to sell their
note, it doesn't work.
-
I tried talking to realtors and they didn't
have any notes, it doesn't work.
-
I sent a letter to some referral sources and
they didn't refer anything to me, it doesn't work
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I talked to a person with an ad in the paper
and he didn't want to do it, it doesn't work.
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It's too expensive to do marketing.
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It takes too much time to do marketing.
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Marketing is hard, I can't make a good
letter, I don't know what a good ad would be, I can't create a good website
and I don't know if it will get me any responses.
-
I have a website but I don't get any deals from it,
it doesn't work.
I have come to the conclusion that the number one
reason people do not succeed in this business is that they do not do enough of
the right kind of marketing (and enough of it) to get results.
The most common question that I get every week
from new people in the business is, "What is the best way to market?"
My standard answer is that there is no one best way to market. The
best way to market is to have a marketing plan with 3-5 marketing methods
working for you at any one time. Over the years I have tested and retested many,
many ways to market for the cash flow business. In short, a marketing plan
might consist of a core of five different marketing methods. They might
include: Direct Mail, Referral Network, Classified Ads, Networking and a Website.
Your marketing must include both online and
offline methods. Some people may think that you can just put up a website
and you are marketing online. Others may think that you can send out 100
letters to note holders and that is enough. Still others may believe they
can put an advertisement in a paper and that will bring them dozens of
leads. They would all be incorrect.
About a year ago I met Geoffrey Sadwith and we
became friends over the phone. Geoffrey lives in New York and is a
seasoned marketing and internet professional. He has helped dozens of
brokers and consultants fine tune their existing marketing plans as well as help
them get started. He focuses mainly on lead generation through the internet and
websites yet has a thorough knowledge of offline marketing as well including
direct mail, classified ads, print, TV and networking.
Geoffrey has done marketing consulting for
companies such as WebEx, Attorneypages.com, and most recently Charles
Schwab. In our industry he has assisted various funding sources with their
marketing campaigns such as: Stone Street Capital, Woodbridge Financial,
Heir Advance and Inheritance Funding just to name a few.
In building a relationship with Geoffrey our conversations led
us into the success rate of people in the cash flow industry. With the
major reason people do not succeed in this business being that they do not do enough of
the right kind of marketing (and enough of it) to get results, I asked
Geoffrey if he could help brokers and consultants get better results from their
marketing efforts.
So we designed a plan for both new and seasoned
people in the business to get assistance with whatever kinds of marketing they
wanted to do. In essence taking what he has done for major corporations
and paring it down to give us the same good marketing results but on a smaller
scale that is both more affordable and efficient for the typical note broker and
consultant.
We developed several different programs because
there just wasn't a way to create one helpful marketing program that would cover
all of the different in depth aspects of marketing for one cost effective
price. Geoffrey Sadwith and his team are ready, willing and able to assist
you in the following programs:
For more in depth specifics, information and
pricing just click on the program name below.
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If you are a seasoned veteran or new to the business, everyone
can use this service. We will review and analyze your current
marketing efforts for maximum efficiency with our Marketing
Assessment Program.
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If your marketing plan is in place and your offline
marketing is going well but you need some assistance with just your website
and your online marketing then the Website Advisor Program is for
you!
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If you have been in business for awhile but never got a
website or you are new in the business and you want an original website to
be created for you with information rich original content that would give
your business more credibility and give your clients round the clock access
to you and your business then the Custom Website Program is what you
need!
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If you already have a website, any kind of website (but
especially one for the note business and cash flow industry), and your
offline marketing is doing well but you want to optimize your website and
online marketing to contribute more to the bottom line then the Expanded Search Engine Optimization
Program will help you do accomplish your goal!
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If you have a decent website and your offline
marketing strategy is working but you think your methods need a tune up or a
once over. If you think that if you could have your online and offline
marketing methods analyzed and that a few changes here and there would
really ramp up your website traffic and responses your marketing for peak
efficiency. If you think that if a few things could be tweaked on your
website and in your offline marketing strategy then your business could
really take off then the Marketing Advisor Program would help you
optimize your entire business marketing plan!
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If you've been thinking about finding someone that would
initially analyze your marketing plan, optimize it and then track it for you
to make sure the marketing strategy is producing the anticipated results and
tweaking it along the way then the Monthly Marketing Advisor
Program is what will help you ramp up your business!
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You can combine the Marketing Advisor Program
and the Website Advisor Program together to get total optimization and
efficiency out of your business with the On and Offline Marketing Advisor
Package.
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If you are just starting out or do not have a
website and want the full boat of online and offline marketing assistance including all of the above then
the Complete Marketing Program is what you need to jumpstart your
business!
Click Here to
Order Today!
Marketing Program Price List
- Marketing
Assessment
$ 297.00
- Website Advisor (1 month)
$1,197.00
- Monthly Marketing Advisor (Per month)
$1,197.00
- Expanded Search Engine Optimization
$1,097.00
- Custom Website (All Original Content)
$1,497.00
- Marketing Advisor (2 months)
$1,997.00
- On/Offline Marketing Advisor Package (3 months) $2,797.00
- Complete Marketing Program (3 months)
$3,297.00
Click Here to
Order Today!
:
only $297
- Would you like to know if your current marketing is
up to par? You will receive a complete analysis of everything you are
currently doing. You will confidentially submit to us all of your ideas
and current marketing materials (i.e. letterhead, envelopes, postcards, form
letters, brochures, advertisements, website address, handbooks, leaflets, etc.)
and we will review it all and make suggestions if necessary for you to improve
your marketing efficiency. It will then be up to you to put it into action
or use the advisors to assist you with implementation and follow through.
:
only
$1,197 – Don’t settle for less! Maximize your lead generation efforts
with increased monthly revenue from your online presence. If you have your own
Website and simply require expanded or revised Website content, improved home
page customer engagement tools, plus expanded SEO for better organic search
engine placement – then this is for you!
Expand your volume, strengthen you search engine traction,
better qualify your leads, improve your consumer engagement processes! You’ll
get expert SEO feedback & key next-steps strategy.
:
only $1, 497 – Drive more sales revenue
online. Own a professional Website that really works! The key is first
impression generated by your home page – it’s now time to maximize that
impression! Rank higher than your competitors on Google, Yahoo and MSN.
Materially improve sales prospect response and home page sales performance.
Maximize your online sales potential by greeting online prospects with your
‘best foot forward’!
Program Includes META tags and ALT tags, 4 pages of
original Website content (SEO-friendly keyword-rich pages, 250 to 300 words
per page) plus complete design and tech execution, linking strategy, keyword
density analysis, and robust navigation.
Additional Website content pages
– original SEO-based, keyword-rich content, with headers & customer quotes
- $497 per page.
- Marketing Advisor
:
only
$1,997 – Over 2 months Geoff's team will ramp up your monthly sales numbers by
better qualifying visitors to your site – while increasing your inbound
online prospect traffic. You’ll improve your visitors’ on-site experience,
which generally equals higher response and close rates.
Upgrade your short and long-term marketing strategies,
ramp up your search engine presence; plus review and launch other relevant
targeted direct response marketing programs. You will receive a
comprehensive analysis of your existing marketing strategy, home page
visitor engagement and sales performance capabilities, sales conversion
process and potential; plus direct online competitor analysis and plan of
attack. On and off line marketing strategies, campaign launch, and four
30-minute conference calls included.
Marketing Advisor covers (where appropriate) lead
acquisition, co-registration and co-brand partnerships, direct mail, print
classifieds, online classifieds and Yellow Pages, search engine optimization
(SEO); AOL, Google, MSN, Ask.com and Yahoo search engine marketing (SEM);
Pay-Per-Call, targeted online publisher campaigns; affiliate partner
strategy; etc.
(SEO):
only $1,097 – includes added powerful SEO
layers, links, keyword-rich headers, effective SEO page content, testimonials,
etc. Improve and expand your free organic search engine listing visibility
& traffic to your Website
Monthly Marketing Advisor:
only $1,197 per month plus campaign expenses. Monthly reporting
– extra $250 per month. Minimum 3-month commitment. 6-month discount
– $997 per month.
Reduce wasteful, over-priced traffic to your Website –
improve the quality of your inbound traffic while getting the most out of
your leads. Increase your revenue incrementally, month after month, by
driving higher quality, more targeted prospect traffic to your Website every
month.
Off line marketing (e.g., print, classifieds, direct
mail) plus Online Pay-Per-Click, Pay-Per-Call, personal finance publisher
campaigns, etc). Professional direct response strategy and campaign
management with one 30-minute conference call per week covering
strategic planning, campaign targeting and optimization, tracking feedback
& campaign next-steps.
Includes (where appropriate) lead acquisition,
co-registration and co-brand partnerships, direct mail, print classifieds,
online classifieds and Yellow Pages, search engine optimization (SEO); AOL,
Google, MSN, Ask.com and Yahoo search engine marketing (SEM);Pay Per Call,
targeted online publisher campaigns; affiliate partner strategy; etc.
- Complete
Marketing Program:
only $3,297 - New Website creation, Website Advisor,
Expanded SEO plus Online & Offline Marketing Advisor: – a $12,500 value by standard industry
pricing. Complete On and Offline Marketing Strategy including all of
the above such as website strategy and execution, plus direct
response campaign planning and initial launch execution. Full Website
execution, plus direct response campaign planning and set up.
Click Here to
Order Today!
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